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Digital Marketing Executive - Grand Group

প্রকাশিত:


আবেদনের শেষ তারিখ

26-07-2026 (সকাল ০৬:০০ টা পর্যন্ত)


চাকরির সংক্ষিপ্ত তথ্য

কাজের স্থান (Workplace): Work at office

কর্মসংস্থান অবস্থা (Employment Status): Full Time

বেতন সীমা (Salary): Tk. 25000 - 40000 (Monthly)

চাকরির অবস্থান (Job Location): Chattogram


দায়িত্ব ও প্রেক্ষাপট (Job Context and Responsibilities)

Job Context:

  • Grand Group is a growing multi-property hospitality network in Chattogram managing a total portfolio of 84 Rooms/keys and a 160 seated women Hostel . As part of our centralized expansion, we are launching a unified Centralized Sales & Marketing Unit (CSMU) to manage our brand footprints across four group properties. 
  • We are seeking a highly creative, data-driven, and technical Digital Marketing Executive to manage our social media ecosystems, execute performance ad campaigns, optimize online distribution channels, and assist the Centralized Sales & Marketing Manager in hitting our 90% group-wide occupancy target.

Key Responsibilities:

  • Performance Advertising: Design, launch, and monitor hyper-targeted Facebook, Instagram, and Google ad campaigns. Execute a local student/parent recruitment funnel via social media to keep the 160 seats at the Green Home Women Hostel at 100% capacity.
  • OTA Channel Optimization: Manage real-time room inventories, property profiles, images, and pricing algorithms across major Online Travel Agencies (OTAs) including Booking.com, Agoda, and Expedia for all three hotel properties.
  • Content Creation & Social Media Management: Maintain full operational custody over the official social media handles of all four establishments. Draft high-conversion ad copy, script engaging short-form video reels, and coordinate with graphics personnel.
  • Lead Generation & Conversion: Run real-time performance ads to capture premium B2B corporate inquiries for GEC and Agrabad hotel transits. Respond immediately to incoming digital messages to secure direct bookings.
  • Data Analytics Reporting: Track cost-per-click (CPC), return on ad spend (ROAS), and direct message conversion ratios. Provide clean weekly traffic analytics dashboards directly to the Centralized Sales & Marketing Manager and the GGM.

Mandatory Requirements:

  • Proven Performance Marketing Track Record: Minimum 2 to 4 years of active experience running Meta (Facebook/Instagram) Business Suite Manager and Google Ads. Direct experience in hospitality, student housing, or real estate performance marketing is highly valued.
  • OTA Portal Mastery: Hands-on operational experience handling OTA extranets (Agoda, Booking.com) and managing central Channel Manager software to update room rates dynamically.
  • Analytical Skill Set: Ability to read digital ad metrics, optimize lookalike/custom audiences, and minimize user acquisition costs across different brand segments.
  • Reporting Accountability: Must report directly to the Centralized Sales & Marketing Manager. Position operates out of the centralized GEC corporate desk, completely isolated from local property desks.

যোগ্যতা ও অভিজ্ঞতা

শিক্ষাগত যোগ্যতা (Education):

    • Bachelor/Honors

অভিজ্ঞতা (Experience):

  • At least 2 years
  • The applicants should have experience in the following business area(s): Hotel, Real Estate

অতিরিক্ত প্রয়োজন (Additional Requirements):

  • Age 18 to 35 years

আবেদনের প্রক্রিয়া ও যোগাযোগ

আবেদন করার আগে পড়ুন:

সম্পূর্ণ প্রক্রিয়া:


সরাসরি আবেদনের লিঙ্ক: Bdjobs-এ আবেদন/বিস্তারিত দেখতে ক্লিক করুন

যোগাযোগের ইমেইল (যদি থাকে): Send your CV to the given email career.grandgroup@gmail.com or Email your CV from My Bdjobs account